Product Manager, Content Creation

Not the soul-crushing kind of boring — more like the “no drama, no chaos, just smart people doing great work” kind. The kind that lets you focus on what matters, without pointless meetings, micromanagement, or bureaucracy. We’re data-driven. We test, we iterate, we improve. Gut feelings don’t drive decisions — insights do.

We trust each other. We’re transparent, give real feedback, and actually listen. No egos, no hand-holding — just a team of experienced professionals moving fast, adapting easily, and delivering impact.

Omnisend is customer-funded and customer-driven. Our work is rooted in solving real problems that help ecommerce brands grow. No empty promises — we bring in results.

And yes, we have fun. But the grown-up kind — workations, team gatherings, the occasional party. No forced fun, no awkward icebreakers. Just genuine moments with a team that actually enjoys working together.

About the role

You'd join the Content Creation team, which owns the Omnisend email builder. It is the most used product area in Omnisend: the place where our customers design the emails they send to their shoppers. Our goal is to make it the best email builder in the market, where any merchant, even without design skills, can create stunning, on-brand, and personalized emails that drive more orders.

This is also where the next wave of AI in Omnisend happens. Merchants no longer want to start from a blank canvas. They want to describe what they need and get an on-brand email that is ready to send. More and more of them also work inside AI assistants like Claude and ChatGPT, where the Omnisend MCP lets them create content without opening Omnisend at all. You will lead this new wave of AI and MCP content creation for ecommerce brands around the world: deciding what AI should do for merchants, how the email builder and the MCP work together, and how we make AI-created emails good enough that merchants trust them and send them.

• We're looking for a Product Manager who wants to change how ecommerce brands create their marketing content, now that AI can do much of the work for them.

What we use and value

• Company-wide OKR framework;
• Empowered product teams that solve customer and business problems, not build features;
• Objective-based planning and experimentation-driven delivery;
• Product-led growth;
• We look at product metrics daily, we speak to our customers and do it often;
• Outcomes and bringing value to our customers over outputs and feature factories;
• Ship to learn. Experimentation to validate hypotheses and assumptions;
• Truly embracing data-driven decisions.