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FP Markets Group of Companies is a well-established multi-regulated broker, founded in Australia, offering traders access to CFD trading on Forex, Indices, Commodities, Stocks and Cryptocurrencies. We are growing and looking to recruit a Full-time Mobile App Growth Manager.
You will own mobile app growth end to end: turning installs from paid and organic channels into registered, verified and funded traders. Sitting in the Channel team, you will set the app acquisition strategy, run the budget and own the numbers from impression to first-time deposit (FTD) and beyond.
How success is measured
- Installs, registrations and FTDs from the app, split by paid and organic.
- Cost per install, cost per registration and CPA per FTD against target, by region.
- Install-to-FTD conversion rate and 30 / 90-day ROAS on app cohorts.
- Store conversion rate (page view to install), keyword rankings and average rating.
Candidate profile
- Proven experience in online retail trading (FX/CFDs), iGaming or crypto: you understand regulated, high-CPA acquisition, deposit-driven funnels and the ad-platform restrictions these verticals face.
- Experience with Apple Search Ads Advanced, Google Mobile Ads, Meta Mobile Ads, TikTok for Business and programmatic DSPs.
- 4+ years in mobile app user acquisition, with hands-on ownership of a multi-channel paid budget (ideally USD 250k+ a month).
- Proven ASO results on both App Store and Google Play.
Rodyti dar 4Journey to FP Markets
- Interview with HR
- Interview with CMO
- Join our team and be a part of a professional, rapidly-growing company operating in a multicultural environment!